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Soliditet

Identity

During my undergraduate studies, I undertook an internship at Frank Communication (now known as SMFB), where I actively contributed to various projects. One of these projects revolved around the development of a user-friendly design and website for Soliditet. Within this endeavor, my responsibilities spanned the entire spectrum, encompassing the creation of design templates, the design of illustrations, icons, diagrams, layouts, and the crafting of a user-friendly website tailored to the specific needs of the client's audience.

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The company sought to transform its internal culture and enhance its proficiency in new technology. Illustrations played a pivotal role in conveying the concept of simplicity, illustrating that accounting need not be as complex as perceived.

Soliditet
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Soliditet, the debt collection firm, required a makeover involving updated content, design, and a fresh brand identity. Their aim was to attract a younger, newly educated demographic and expand their customer base.

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©2023 of Pernille Hetland.

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